Wednesday, December 17, 2014

What #NoNukesTuesday Reveals About Organizing for Nuclear Disarmament

Snowball Effect
The idea is to get the snowball
to roll down the hill . . . !

On Tuesday December 16, 2014:
about 50 tweets
about 3.5 RT/tweet
about 80 overall participants
(about 45 brand new participants!)
Tuesday saw a lot of activity on the #NoNukesTuesday hashtag.

Are we making progress toward Spring 2015?

I tweeted the image at right and said we need to get the "snowball effect" going prior to the big activity in the spring. A friend commented: "LOL - it looks like you're rolling the snowball UP the hill!" 

Well . . the idea is most definitely to get the snowball rolling down the hill!!!

So . . . what's working? what do we need to do better?

#NoNukesTuesday: What's working

(1) A picture is worth a thousand words

People loved this image shared by @nat_riverascott - as well as others shared week-in, week-out.

I've noticed that, in general, there's more activity with all tweets that involve images.

Makes sense -- visual information is a big part of the way we make sense of the world.

What might this mean for how you participate in #NoNukesTuesday?

(2) Remember: we can do this thing!

We all have big hopes for the spring 2015 mobilization. It helps to remember: this isn't just a dream -- we've done this successfully before ! ! !

Here are just a few resources from which to take inspiration:

. . . and there are many more . . . .

How can we use the success of the past to build even bigger success in 2015?

(3) Put this on your calendar!

People give a lot of attention to the events announced on #NoNukesTuesday.

* People say "Yes, count me in!"
* People draw inspiration for even more events, at different times and different places
* They want to share these announcements with even more people -- who may likewise want to attend, or learn from what is being planned for use in their own events.

(See more 2015 no nukes events here.)

Can we make #NoNukesTuesday the place where no nukes events in places from coast to coast are broadcast?

#NoNukesTuesday: What we need to do better

(1) Make the Fukushima connection

There are enormous communities of people working every day to educate the public about the danger of nuclear power and to inform them about the disaster at Fukushima.

A Nuke Free World on Facebook -- 50,000 members (but who's counting?)

We're all working toward the same goal, right? Shouldn't we be together on #NoNukesTuesday?

How can we make spring 2015 a mass mobilization for everyone who says NO to nukes?

(2) Re-activate the activists

Hey, the Clamshell Alliance has been at it
since I was a freshman in college in the '70s . . . !

Do you know someone who is a "peace activist" or "no nukes activist" but isn't on Twitter? Or has become inactive?

Who can you gently nudge toward Twitter and #NoNukesTuesday?

(3) Using social media: we're just beginning!

This aggregation page was a real eye-opener to me:

(Appropriately, from @wakeupnowbe in Belgium.)

It made me realize that we need something similar for #NoNukesTuesday.  There is so much more to do, so many ways we can turn up the volume . . . !

Do you have ideas about how to carry #NoNukesTuesday into Tumblr . . . Instagram . . . Reddit . . . ?


Share this link to invite friends

Sunday and Monday are for stirring 
the #NoNukesTuesday pot: 
how will YOU help build the snowball?

Have more in-depth ideas? Share them

Related posts

In light of the upcoming review of the NPT (Treaty on the Non-Proliferation of Nuclear Weapons) and the fact that organizations throughout the country and worldwide are organizing to press the U.S. to substantially reduce its stores of nuclear weapons, it seems like a good time to use social media to get EVERYONE on board!

(See 5 Ways YOU Can Make a Difference on #NoNukesTuesday )

There are three centers of power that will impact nuclear disarmament: the President, the Congress, and the people. One of them will have to make nuclear disarmament happen.

(See Countdown to U.S. Nuclear Disarmament (With or Without the Politicians) )

How do you formulate a statement that can somehow convince the United States to eliminate its threatening nuclear weapons?  How do you formulate the 10th request? Or the 100th? Knowing all the time that the United States is in the position -- will always be in the position -- to say, "No" ?  At what point does it dawn on you that the United States will never give up its nuclear weapons, because it has the power and the rest of the world doesn't?

(See 360 Degree Feedback in New York (2014 NPT Prepcom and How the World Views the United States))